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Amazon Jumps into Lead in TotalSocial® UK Retail Industry Ranker

Published by Engagement Labs November 07, 2019

Selfridges, New Look Shoot Up Ranking Due to Strong Sentiment, Online and Offline

Amazon has taken over first place among retailers in the United Kingdom[…]

Emirates Remains TotalSocial Leader Amid British Travel Industry Turbulence

Published by Engagement Labs October 07, 2019

In Consumer Conversations, Booking.com, P&O, and British Airways All Rising as Thomas Cook Crashes

Emirates Airlines remains the TotalSocial leader in the[…]

4 Ways to Crush Negative Sentiment and Drive Positive Social Influence

Published by Engagement Labs September 14, 2017

As one of the four key drivers of consumer conversation performance, sentiment is a powerful marketing lever for brands to pull. But a common myth is that[…]

OTAs Soar Past Hotels and Airlines in Driving Offline Word-of-Mouth

Published by Engagement Labs July 11, 2017

As online travel agencies (OTAs) have become the go-to resource for vacationers, they are both partners of and competitors with hotels and airlines. But[…]

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