Ed Keller's commentary published on June 7, 2021 in MediaPost "How To Become A Word-Of-Mouth Maven"
Expedia Tops Travel Category; Auto, Telecom and Financial Sector Also Enjoy Rising WOM, Led by Toyota, Comcast, and Robinhood Respectively
B&M Joins the Top 10 As Well
A newly released ranking of UK brand performance on social media declares Twitter, the social networking service, as #1,[…]
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Offline WOM Impressions Now Stands at 14 billion per week, an Increase of 6%
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WOM Sentiment is More Positive, an Increase of 13%
We recently marked[…]
It’s our 15th Anniversary. Making it 15 years as a business is a pretty good excuse to celebrate and recognize a few of our advocates who are innovators[…]
Word of mouth about retail and apparel is on the rise as the nation heads into the all-important holiday shopping season – Americans are engaging in 4%[…]
Consumer Conversations Provide Guidance to the Post-2020 Landscape
● Biden Holds 20-Point Word of Mouth Sentiment Advantage● Republicans More Activist than Democrats, Especially on Social Media
Just before James Comey’s[…]
